6 Reasons 7C is Awesome for Brand Owners

Why again?...

Or do you mean extended color gamut?

Right, that's exactly what I thought.

The following assumptions came to my mind...

Pros & Cons of 7C Printing for Brand Owners:

1. Enhanced Color Gamut:

Pro: Achieve a broader range of colors, enhancing your packaging designs with more vibrancy.

Con: Initial setup costs and color management can be complex.

2. Consistency and Quality:

Pro: Provides even higher print consistency, increasing brand uniformity across all packaging.

Con: Requires detailed calibration and maintenance.

3. Cost Efficiency:

Pro: Reduces the need for custom spot colors, reducing ink inventory and storage costs.

Con: This may involve a learning curve for in-house teams.

4. Faster Turnaround:

Pro: Streamlines the prepress process, leading to quicker turnarounds and faster time-to-market.

Con: Implementation may initially slow down production as teams adapt.

5. Sustainability:

Pro: It uses fewer resources and produces less waste than traditional spot-color printing, aligning with eco-friendly practices.

Con: Sustainable ink options might be more expensive.

6. Global Standardization:

Pro: Boosts global brand consistency, which is vital for multinational brands.

Con: Standardization efforts can be resource-intensive.

Wouldn't you agree that several advantages and challenges are equally related to the printer's journey?

I look forward to hearing your thoughts!

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